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JINBEI Accelerates Egypt CKD Project
In August 2026, a project team from JINBEI (Shenyang) Automotive Co., Ltd. returned to Cairo for intensive discussions with local partners, the assembly plant and parts suppliers. Installation of the welding, painting and final assembly lines was nearing completion, while trial vehicle assembly, equipment testing and local staff training were advancing in parallel. JINBEI’s operations in Egypt are moving from complete vehicle exports toward local manufacturing and integrated operations. From selling vehicles to building a factory JINBEI moves toward local operations abroad JINBEI has a long relationship with Egypt, one of its earlier KD cooperation markets, where complete vehicle trade established a stable customer base. In October 2025, its first exclusive brand store in Egypt opened in Cairo, combining sales, aftersales and parts services and providing a local base for assembly and brand development. The signing and implementation of the JINBEI CKD project have deepened the partnership. The process plan was signed and the first production equipment shipped in 2025. In August 2026, the JINBEI team and Egyptian partners agreed on production preparation, local sourcing and production pace. Construction has accelerated, with mass production expected by year end. From products to industry JINBEI’s overseas business is changing As one of the earlier companies named a national complete vehicle export base, JINBEI has exported more than 90,000 vehicles to over 80 countries and regions. Facing a new phase of global competition, the company follows a principle of research and development in China, manufacturing globally and serving the world. It is shifting from market entry toward deeper local operations. Egypt is a model for this strategy. On the manufacturing side, the CKD lines introduce JINBEI process standards across welding, painting and final assembly, together with its quality management and supply chain practices. On the supply side, local parts makers are being brought into procurement to strengthen Egypt’s upstream automotive industry. On the service side, the exclusive store and local training bring standards to technicians and aftersales operations. For the brand, KD projects in Egypt and Vietnam support a shift from vehicle trade toward integrated technology, brand and value chain cooperation. From export to local roots Shenyang manufacturing on the Nile Industrial cooperation between China and Egypt requires more than signing ceremonies. JINBEI is bringing more than three decades of commercial vehicle manufacturing and supply chain experience together with local Egyptian resources. It aims to improve its own overseas response while supporting local automotive manufacturing and employment. From factories in Shenyang to assembly lines in Cairo, JINBEI’s international development is extending beyond shipping vehicles abroad. With manufacturing and local operations at its center, it is connecting Chinese and Egyptian automotive production along a shared value chain. JINBEI will continue to use its KD bases in Egypt and Vietnam as foundations for deeper industrial connections with global partners, bringing Shenyang manufacturing to customers worldwide.Source: Shenyang Automotive Group. Original article
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JINBEI Haise Vehicles Shipped in Bulk to Overseas Market as Global Expansion Advances
On December 19, 2025, a shipment of JINBEI Haise vehicles departed from Dalian Port for an overseas market. The vehicles will mainly serve local urban shuttle and public transport needs. It is another significant overseas order for JINBEI since the brand announced its new international strategy at Brand Day this year, further strengthening its global presence. In recent years, guided by its vision of bringing JINBEI vehicles to the world, the company has steadily expanded abroad. Drawing on its established commercial vehicle manufacturing system and proven product quality, it has continued to deepen international cooperation. Demand for durable, adaptable commercial vehicles remains stable in overseas markets. With their reliable performance and suitability for local needs, JINBEI Haise vehicles are finding more applications and gradually gaining customer recognition. The successful shipment of these fuel powered models is another result of JINBEI’s renewed overseas strategy. Since the start of 2025, JINBEI has delivered fuel powered and new energy vehicles to several overseas markets for applications including urban logistics and public services. This order further broadens the local product offering and reflects continued market recognition of JINBEI’s range of vehicles with different powertrains. While increasing exports of complete vehicles, JINBEI is also accelerating overseas localization. Since September this year, its KD projects in Southeast Asia and Africa have reached successive milestones: the first complete vehicles have rolled off the line at the Vietnam KD plant; equipment has arrived and is being installed on a production line in Africa, with operations planned to begin next year; and JINBEI’s first exclusive brand store in Egypt has opened, establishing an initial local system for display, sales and aftersales service. As production and distribution capabilities take shape, JINBEI expects to improve delivery efficiency and service response in local markets and meet a wider range of vehicle needs. Together, these developments mark a key step in its progression from entering overseas markets to establishing a lasting local presence. As its KD projects advance, JINBEI is strengthening its global product supply and service network and moving overseas partnerships beyond product exports toward shared capabilities. This puts its international development principle, “Manufactured in China, produced globally, and serving the world,” into practice. From complete vehicle exports to local production, JINBEI is steadily upgrading its overseas strategy. Looking ahead, it will continue to uphold its “Quality First” brand ethos, deepen international cooperation and expand globally with reliable, practical and efficient commercial vehicles and solutions, helping Shenyang manufacturing build a lasting presence on the international stage.Source: Shenyang JINBEI Automotive. Original article
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JINBEI and Toyota Tsusho Sign RMB 200 Million Order, Advancing Global Collaboration in Commercial Vehicle Exports
A strategic cooperation agreement worth RMB 200 million attracted industry attention at the recent JINBEI Brand Day. JINBEI (Shenyang) Automotive Co., Ltd. and Toyota Tsusho formally agreed to deepen their partnership, marking a new phase of global market collaboration after more than three decades of technical cooperation. JINBEI’s cooperation with Toyota dates back to 1989, when it became the first Chinese automaker to partner with Toyota on the Hiace, opening a new chapter in commercial vehicle technical cooperation between China and Japan. Over the past three decades, supported by Toyota’s systems and technology, JINBEI has sold more than two million vehicles and exported products to over 80 countries and regions, becoming an early leader in China’s commercial vehicle exports. Toyota Tsusho is a core Toyota Group company and a globally recognized trading company. It has 85 branches and offices worldwide and 428 group subsidiaries and affiliates. With automotive operations at its core, it exports vehicles and parts to more than 120 countries and has invested in 223 related companies in 86 countries, forming a closely connected global ecosystem with Toyota Motor. Its industry experience enables it to provide services across procurement, sales, logistics and technical support. Its supply chain and integrated service capabilities continue to support its position in global trade. The two companies will cooperate on market channels and related areas, with the first pilot project in Saudi Arabia. As the Gulf region’s most populous country and largest economy, Saudi Arabia had GDP per capita of USD 35,000 in 2024, approximately 20 million vehicles in use and annual vehicle demand of nearly one million units. Under Saudi Vision 2030, expansion in manufacturing, tourism and logistics is creating additional demand for efficient, reliable commercial transport. JINBEI has developed a Grand Haise model for the Saudi market that meets GCC certification requirements. Together with Toyota Tsusho, it has set phased sales targets of 1,000 units in the first year and 5,000 units over three years, with plans to extend the model of cooperation to potential markets such as Central Asia and South America. For JINBEI, the agreement extends beyond the RMB 200 million order. It is a step forward in global channel development and international business models. JINBEI will contribute competitively priced products and local adaptation capabilities, while Toyota Tsusho will provide channel operations, financial support and local services. Together, they aim to establish a long term partnership that shares risks and benefits. This will help JINBEI enter the Saudi market and move from standalone product exports toward an integrated approach combining brand, channels and services. At an industry level, the partnership also illustrates a shift in Chinese manufacturing from scale toward brand strength. By drawing on established global distribution networks, this collaborative approach complements complete vehicle exports and KD/CKD operations, offering another path for Chinese automotive brands to expand internationally.Source: Shenyang JINBEI Automotive. Original article
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JINBEI Opens First Exclusive Store in Egypt and Launches CKD Project
On October 13, JINBEI’s first exclusive brand store in Cairo officially began operations, marking progress in the Egyptian market and providing a base for further regional development. A Shenyang delegation, the JINBEI team and Egyptian partners attended the opening ceremony. The Shenyang delegation and JINBEI team also visited Egyptian Royal JINBEI Automotive Trading Co., Ltd. (JRE), the strategic partner for JINBEI’s complete knock down (CKD) project in Egypt. After discussions, the parties agreed to deepen cooperation and accelerate construction of the CKD project. They aim to begin mass production as soon as possible, gradually expand capacity, strengthen research and development, support the local automotive value chain and advance further practical cooperation. Egypt is an important overseas market for JINBEI’s classic Haise model. The opening of its first exclusive store and progress on the CKD project mark another step in the company’s strategy of entering overseas markets, building local operations and establishing a lasting presence. The developments are expected to strengthen JINBEI’s profile in the Middle East and North Africa and provide a new path for Shenyang manufacturing abroad. Source: Shenyang Automotive Group. Original article
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UAE Delegation Visits Shenyang JINBEI and Praises Intelligent Manufacturing
On September 26, Princess Sheikha Hen Al Qasimi, a member of the United Arab Emirates royal family, and her delegation visited JINBEI (Shenyang) Automotive Co., Ltd.’s 4.0 intelligent factory while attending the sixth China Liaoning International Investment and Trade Fair. The visit gave them a close look at a modern Chinese commercial vehicle manufacturing base and its intelligent production capabilities. Accompanied by company representatives, Sheikha Hen Al Qasimi toured the stamping, body, painting and final assembly workshops. She observed coordinated robot operations, flexible mixed model production and automated painting, and viewed JINBEI’s latest work in intelligent manufacturing, digital upgrades and the transition to new energy. Sheikha Hen Al Qasimi praised JINBEI’s intelligent manufacturing capabilities and achievements in commercial vehicles. She expressed hope that UAE companies could develop deeper cooperation and technical exchanges with JINBEI in business transport.Source: Shenyang JINBEI Automotive. Original article
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First Vehicle Rolls Off the Line at Shenyang JINBEI Vietnam KD Plant
On September 5, the first JINBEI Grand Haise rolled off the line at the KD plant jointly developed by JINBEI (Shenyang) Automotive Co., Ltd. and Vietnam’s Phuong Trang Group. The milestone marks tangible progress in JINBEI’s strategy of combining Chinese manufacturing expertise with local adaptation. Shenyang Vice Mayor Li Gang, Shenyang Automotive Group Chairman Zhang Yue, Shenyang JINBEI General Manager Dai Jun, and 陶曰映, General Manager of Phuong Trang’s Hue Kim Long Motor, attended the ceremony. 2025 · Vietnam The Vietnam KD plant is an important result of efficient cooperation between Chinese and Vietnamese companies. After the project was signed in May this year, the Vietnamese partner promptly placed an initial order worth more than RMB 300 million. Cooperation quickly expanded to cover complete vehicle trade, knock down assembly and new energy innovation. Phuong Trang Group is a well known Vietnamese company active in passenger transport, logistics and automotive manufacturing. Its partnership with JINBEI reflects urgent local demand for short and medium distance transport capacity and recognition of JINBEI products. The cooperation will also allow JINBEI to use Phuong Trang’s sales network in major Vietnamese cities to expand in Vietnam and reach other Southeast Asian markets. Vehicle roll off ceremony The first JINBEI Grand Haise rolling off the line at the Vietnam KD plant is an important step in JINBEI’s international strategy and for Shenyang manufacturing abroad. JINBEI will draw on its automotive expertise and manufacturing technology to deepen coordination with global partners and develop an overseas automotive value chain.Source: Shenyang JINBEI Automotive. Original article
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Shenyang JINBEI Expands Across Overseas Markets
Shenyang JINBEI has made overseas expansion a priority. At its overseas business conference in April, the company set out its international strategy and began a coordinated global expansion. It plans to offer both conventional and new energy vehicles for varied overseas applications while developing KD plants and sales networks abroad. JINBEI is moving beyond a model based solely on product exports toward a broader approach that includes technical cooperation, local production and government projects. JINBEI’s Vietnam plant is set to begin production A stronger position in Southeast Asia The first trial assembled vehicles at the Vietnam plant are nearing completion JINBEI is aligning its overseas expansion with Belt and Road cooperation. In May, it signed an order worth more than RMB 300 million for JINBEI Grand Haise vehicles with Hue Kim Long Motor of Vietnam’s Phuong Trang Group. The partners will also develop the Southeast Asian market and a local KD production project. The first Grand Haise vehicles are expected to roll off the Vietnam line in early September, another major result since JINBEI’s overseas business conference in April. JINBEI has also reached cooperation intentions with customers in Malaysia and Myanmar. It is developing locally adapted right hand drive Grand Haise and Haise King EV models to strengthen competitiveness in these markets. The first trial assembled vehicles at the Vietnam plant are nearing completion Continued expansion in Central Asia, the Middle East and Africa A new stage of deeper cooperation JINBEI showroom completed in Egypt In June this year, JINBEI Haise King won a Turkmenistan light passenger vehicle procurement project. The first five vehicles have now been delivered, marking a new stage of JINBEI’s entry into Central Asia. In the Middle East, JINBEI has reached an understanding with a leading partner on complete vehicle exports. The initial pilot will focus on Saudi Arabia, with plans for deeper cooperation on distribution and customized models. In Africa, JINBEI signed strategic cooperation agreements in Shenyang with partners from Tanzania and Zambia, reaching intended orders totaling 4,500 vehicles, including Haise and Grand Haise light passenger models. On KD projects, its Egypt CKD project is progressing: welding equipment, five vehicle bodies and final assembly components have arrived or are arriving in Egypt, and factory construction is accelerating. JINBEI has also reached an intention to cooperate on a KD project with a Tunisian partner, covering products, marketing and technical services. Opening new opportunities in Central and South America Advancing a multi model overseas strategy Bolivian customers visit the Shenyang JINBEI factory In Central and South America, JINBEI secured a 50 vehicle Haise order from a Bolivian customer, laying a foundation for further expansion. It has also reached strategic cooperation intentions with customers in Brazil, Argentina, Peru and Uruguay, covering vehicle sales, market development and KD plant construction. These results mark an initial opening in the region. JINBEI aims to build partnerships across several countries and levels, moving from orders toward deeper local cooperation and long term growth. Toyota delegation visits Shenyang JINBEI As the global automotive industry changes and Chinese automakers look abroad for growth, JINBEI is accelerating expansion in Central Asia, the Middle East, Southeast Asia and Central and South America. It is advancing KD plant construction, vehicle deliveries and order execution while exploring overseas business models. Through its products, reputation and services, it aims to contribute to the international reach of Chinese manufacturing.Source: Shenyang JINBEI Automotive. Original article
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Agreement with Tunisian Customer Extends Shenyang JINBEI’s North African Presence
A Tunisian customer delegation recently visited JINBEI (Shenyang) Automotive Co., Ltd. The parties formally signed a complete vehicle purchase contract and discussed a semi knocked down (SKD) assembly project. The agreement marks tangible progress for JINBEI in Tunisia and supports its global expansion. JINBEI’s Tunisian partner is a leading diversified local enterprise with a significant presence in the automotive sector. It has established vehicle sales and aftersales capabilities and seeks to build an efficient automotive value chain through cooperation with international strategic partners, particularly Chinese companies. The Tunisian partner attended JINBEI’s overseas business conference in April, expressed strong recognition of its light commercial vehicle achievements and signed a memorandum of cooperation. On this return visit, the parties signed the purchase contract and held detailed discussions on SKD assembly, laying the groundwork for the project’s implementation. The delegation toured JINBEI’s new factory and praised its manufacturing processes and quality. Members said JINBEI vehicles would meet demand for high quality transport in Tunisia and North Africa and expressed confidence in future cooperation. At the end of the tour, they took a photograph beside the factory’s new vision wall, which bears the words “Bring JINBEI vehicles to the world.” The wall reflects JINBEI’s commitment to bringing Shenyang manufacturing to global markets and the significance of the partnership. JINBEI will use this cooperation to further apply its approach of combining Chinese manufacturing expertise with local adaptation in Africa. Through complete vehicle exports, KD assembly, technology transfer and supply chain cooperation, it plans to deepen ties with global partners and support regional industrial cooperation under the Belt and Road Initiative.Source: Shenyang JINBEI Automotive. Original article
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JINBEI Haise King Wins Turkmenistan Government Order, Opening Central Asian Market
JINBEI Haise King recently won a Turkmenistan light passenger vehicle procurement project, opening a new phase of JINBEI’s Central Asian expansion. The company describes the award as another milestone in its international strategy and in bringing Shenyang manufacturing to Belt and Road markets. Turkmenistan’s hot, dry climate and demanding road conditions place high requirements on vehicle economy, stability and adaptability. After studying local applications, the JINBEI team selected Haise King for the bid, citing its space, performance and reliability. Its vehicle performance, manufacturing processes and overseas service experience won customer recognition and the project award. JINBEI has increased its overseas expansion in recent years. Since the start of 2025, it has reached purchase agreements with partners in Vietnam, Egypt, Tanzania and Zambia, covering Southeast Asia, North Africa and central Africa, while steadily building its brand presence. Combining products and technology, JINBEI uses complete vehicle exports, KD assembly and technical cooperation to develop a more extensive global commercial vehicle value chain. The company sees this as a way for Chinese light passenger vehicle brands to move from individual market entries toward broader operations. JINBEI says it will continue to uphold its “Quality First” principle, draw on Shenyang’s industrial base and evolving manufacturing capabilities, and pursue its strategy of manufacturing in China and serving the world. It aims to offer efficient, reliable transport solutions for varied applications and bring JINBEI vehicles to global customers.Source: Shenyang JINBEI Automotive. Original article
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